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October 2019
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The Trifels Verlag takes the protection of personal data very seriously. We therefore conduct our web activities in accordance with the applicable laws on data protection and data security.

Privacy statement Web page

Content overview

  1. Präambel
  2. responsible body / data protection officer / supervisory authority
  3. general principles / information
  4. Register / Set up a customer account
  5. data processing for the provision of the website / collection of log files
  6. Use of Cookies
  7. Webanalysis
  8. Newsletter / Advertising / Social Media Plugins
  9. Contactform and E-Mail-Contact
  10. terminology
  11. applicable rights

I. Preamble

Responsible for the internet offers of Trifels Verlag GmbH, Karlstraße 16, 60329 Frankfurt/M., in short: Trifels, (hereinafter also we/us).

In the following we would like to inform you comprehensively and in detailhow we protect your privacy and how personal data is processed within the scope of our web pages and/or online offers. Personal data will be deleted as soon as possible and will never be used or passed on for advertising purposes without your consent.

If the following information should not be sufficient or understandable, do not hesitate to contact our data protection officer at the contact details listed in section II.

II. Responsible body / Data protection officer / Supervisory authority

Responsible body

Trifels Verlag GmbH

Karlstraße 16
60329 Frankfurt am Main
Germany

Tel.: +49 (0)69 2 99 99 0

E-Mail: info@trifels.de
Web: www.trifels.en

Data Protection Officer

Trifels Verlag GmbH
Marc Dauenhauer (external)

Neuer Zollhof 3
40221 Düsseldorf

Tel.+49 211 78 177 160
Fax: +49 211 78 177 161

E-Mail: dsb@dauenhauer.de
Web: it-meets-business.com

The Competent Supervisory Authority

The Hessian Data Protection Commissioner

PO Box 3163
65021 Wiesbaden

Tel.+49 611 1408 - 0
Fax: +49 611 1408 – 611

Web: https://datenschutz.hessen.de

III. general principles / information

1. Definitions/definitions

The definitions and definitions are based on Regulation (EU) 679/2016 on the protection of individuals with regard to the processing of personal data, on the free movement of such data and repealing Directive 95/46/EC (hereinafter referred to as “Data Protection Basic Regulation“ or “DSGVO“). In particular, the definitions of Art. 4 and Art. 9 DSGVO apply. For your information, we have listed the essentially relevant definitions below in Section X.

2. Scope of processing of personal data

We only collect and use personal data of our users insofar as this is necessary for the provision of our services and for the provision of our web or online offerings (including mobile apps).

A collection and use of personal data for other purposes is regularly only carried out

(i) with the consent of the user,

(ii) if the processing for the purpose of contract performance, or

(iii) to safeguard legitimate interests, except where the interests or fundamental rights and freedoms of the data subject, which require the protection of personal data, prevail.

An exception applies in such cases where prior consent cannot be obtained for actual reasons or where the processing of data is permitted by law.

3. legal basis

Insofar as personal data are processed on the basis of the consent of the data subject, Art. 6 para. 1 lit. a DSGVO is the legal basis for the processing.

The legal basis for the processing of personal data for the performance of a contract to which the data subject is a party is Art. 6 para. 1 lit. b DSGVO; this also applies to processing which is necessary for the performance of pre-contractual measures.

If processing of personal data for the performance of a legal obligation to which we are subject takes place, Art. 6 para. 1 lit. c DSGVO is the legal basis. In the event that vital interests of the data subject or another natural person necessitate the processing of personal data, Art. 6 para. 1 lit. d DSGVO is the legal basis.

If processing is necessary to safeguard a legitimate interest of our company or a third party and if the interests, fundamental rights and freedoms of the data subject do not outweigh the former interest, Art. 6 para. 1 lit. d DSGVO is the legal basis. 6 para. 1 lit. f DSGVO Legal basis for processing.

4. Obtaining consent / right of revocation

Allowances according to Art. 6 para. 1 lit. a DSGVO are usually obtained electronically. This is done by ticking the appropriate box to document the granting of consent. In the case of electronic consent, the so-called double-opt-in procedure (Link) is used to identify the user (e.g. when registering for newsletters). The content of the declaration of consent is recorded electronically.

Right of revocation: Please note that a consent given once can be revoked at any time with effect for the future – in full or in part –; the legality of the processing based on the consent up to the revocation remains unaffected. If you wish to revoke your consent, please contact the person named in Section II (responsible body or data protection officer).

5. Any recipients of personal data

For the provision of our web and/or online services, we partly use third party service providers who act on our behalf and according to instructions within the scope of the provision of services (contract processors). These service providers may receive personal data or come into contact with personal data as part of the provision of services and represent third parties or recipients within the meaning of the DSGVO.

In such a case, we ensure that our service providers offer sufficient guarantees that suitable technical and organisational measures are in place and that processing is carried out in such a way that it complies with the requirements of this Regulation and guarantees the protection of the rights of the person concerned (cf. Art. 28 DSGVO).

Insofar as personal data is transferred to third parties and/or other recipients outside the scope of order processing, we ensure that this is done exclusively in accordance with the requirements of the DSGVO and only if a corresponding legal basis exists (e.g. Art. 6 Para. 4 DSGVO, otherwise see Section III.3).).

6. Processing of data in so-called third countries

The processing of your personal data takes place in principle within the EU or the European Economic Area (“EEA“).

Only in exceptional cases (e.g. in connection with the involvement of service providers for the provision of web analysis services) can information be transferred to so-called "third countries". "Third countries" are countries outside the European Union and/or the Agreement on the European Economic Area in which an adequate level of data protection in accordance with EU standards cannot be assumed without further ado.

If the information transferred also includes personal data, we will ensure that an adequate level of data protection is guaranteed in the third country in question or with the recipient in the third country in question, that you have given your consent to this, or that there is some other basis for permission (e.g.B. Art 49 DSGVO).

An adequate level of data protection can result from a so-called "adequacy decision" of the European Commission or can be ensured by using the so-called "EU standard contractual clauses". In the case of recipients in the USA, compliance with the principles of the so-called "EU-US Privacy Shield" can also ensure an appropriate level of data protection. We will be happy to provide you with further information on the appropriate and reasonable safeguards to maintain an adequate level of data protection upon request; contact details can be found at the top of this privacy notice. Information on the participants of the EU-US Privacy Shield can also be found here www.privacyshield.gov/list.

7. Data deletion and storage duration

Personal data of the data subject will be deleted or blocked as soon as the purpose of processing no longer applies. Storage after the processing purpose has ceased to apply shall only take place if this is provided for by European or national legislation in EU regulations, laws or other regulations to which our company is subject (e.g. to fulfil statutory storage obligations and/or if there are legitimate interests in storage, e.g. during the course of limitation periods for the purpose of legal defence against any claims). The data shall also be blocked or deleted if a storage period prescribed by the aforementioned standards expires, unless it is necessary for further storage of the data for the conclusion of a contract or for other purposes.

8. Data subjects' rights

The DSGVO grants certain rights (so-called data subjects' rights, in particular Art. 12 to Art. 22 DSGVO) to data subjects affected by the processing of personal data. The individual rights of data subjects are explained in more detail in point XI. If you wish to exercise one or more of these rights, you can contact us at any time. Please use the contact options listed under point II.

IV. Registration / Setting up a customer account

For certain services and/or performances provided via our websites and online offers a registration and the setting up of a personal user account are necessary. The following personal data (“mandatory data“) will be collected and stored by us during the registration and creation of the user account. The data will not be passed on to third parties:

 
  • username
  • password
 
 
  • User's e-mail address
  • First name, last name, form of address
  • Company (if relevant)
  • Address
  • State, federal state and location of the company
  • Age
  • Interests
 

At the time of registration, (i) the IP address of the user and (ii) the date and time of registration are also stored.

In addition, voluntary statements can be made. This information may include, for example, telephone number, fax number, mobile phone number or information such as age and personal interests. Mandatory fields, which are required for the purpose of registration, are marked with an asterisk as a mandatory field in the input mask. Without the complete and truthful completion of the mandatory fields a registration cannot take place. The registration for the registration is only completed when you confirm the link contained in an e-mail sent by us after filling in the mandatory fields. Voluntary information may be used to improve our services. We use the data for statistical evaluation in order to be able to adapt our offer better to the interests of our users or for the passing on of aggregated or anonymous data to partners or for the insertion of contents and advertisement suitably to your interests. Registered users regularly receive product recommendations from us by e-mail or post or as a push message. These product recommendations are sent by us regardless of whether a newsletter has been subscribed. In this way, we want to provide our registered users with information about products from our range that might be of interest to you on the basis of your most recent purchases from us.

1. Purpose and legal basis

The user is registered for the purpose of restricting access to and/or controlling access to certain content and services that we make available exclusively to registered users within the framework of our websites and/or online offers. In addition, such registration may be carried out for the purpose of providing certain content and services to registered users within the scope of fulfilling the contract and/or for implementing pre-contractual measures.

The legal basis for processing the data for the purpose of registration is Art. 6 para. 1 lit. a DSGVO if the user has given his consent. If the purpose of registration is to fulfil a contract to which the user is a party, or to implement pre-contractual measures, the legal basis for the processing is Art. 6 para. 1 lit. b DSGVO. Insofar as the registration is made for the purpose of access restriction and/or access control, the protection of legitimate interests is the legal basis, Art. 6 para. 1 lit. f. DSGVO; the legitimate interest lies in the restriction of access to protect the content and information developed by us.

2. Data deletion and storage period

If a registration is made in connection with the performance of a contract or for the implementation of pre-contractual measures (Art. 6 para. 1 lit. b DSGVO), the registration data shall be stored for the duration of the respective order or contractual relationship and shall be deleted after expiry of the respective contractual term or period of notice, taking into account Section III.7. deleted or blocked.

If the registration is not in connection with the performance of a contract or for the purpose of implementing pre-contractual measures, the registration data shall be deleted or blocked taking into account Section III.7 deleted as soon as a registration on our website is cancelled, modified or deleted by the user.

3. Objection and removal possibility

As a user you have the possibility to cancel or delete the registration at any time. You can change the data stored about you at any time. You can change and/or delete your registration / your user account including the data provided by you on our websites and/or online offers after logging in. If the data are (still) necessary for the fulfillment of a contract or for the execution of pre-contractual measures, an early deletion of the data is only possible, as far as contractual or legal obligations of the deletion do not stand in the way.

V. Data processing for the provision of the website / collection of logfiles

Whenever our website is accessed, our system automatically collects data and information from the computer system of the accessing computer. The following data is collected (in the following also “log data“):

  • Information about the browser type and version used
  • the user's operating system
  • the user's Internet service provider
  • the user's IP address
  • date and time of access
  • websites from which the user's system accesses our web site
  • Websites, which are called up by the user's system via our website

The log data mentioned above do not enable – with the exception of the IP address – a personal reference to the user to be established; a personal reference can only be established via the assignment or The purpose and legal basis

1. The collection and processing of log data, in particular of the IP address, is carried out for the purpose of providing the user with the content contained on our website, i.e. for the purpose of communication between the user and our website or online service. A temporary storage of the IP address is required for the duration of the respective communication process. This is required to address the communication traffic between the user and our web and/or online offer or is required to use our web and/or online offer. Legal basis for this data processing – i.e. for the duration of your website visit - is art. 6 para. 1 lit. b DSGVO resp. § 96 TKG resp. § 15 para. 1 TMG.

A processing and storage of the IP address in log files going beyond the communication process takes place for the purpose of ensuring the functionality of our web and online offers, for the purpose of optimising these offers as well as for ensuring the security of our information technology systems. The legal basis for storing the IP address for these purposes beyond the communication process is Art. 6 para. 1 lit. f DSGVO (Protection of legitimate interests) or § 109 TKG.

2. Data deletion and storage duration

The data will be deleted as soon as they are no longer required for the purpose of their collection. In the case of the collection of data to provide the website, this is the case when the respective session – the website visit - has ended. Log data, including the IP address, will be stored for a maximum period of seven days from the end of the user's page access for the purpose of system security. Any further processing and/or storage of log data is possible and permissible provided that the IP addresses of the users are deleted after the expiry of the aforementioned storage period of seven days or are altered in such a way that it is no longer possible to assign the log data to an IP address.

3. objection and removal possibility

The collection of log data for the provision of the website including its storage in log files within the aforementioned limits is mandatory for the operation of the website. There is therefore no possibility of objection on the part of the user. The different applies to the processing of log data for analysis purposes, depending on the respective web analysis tools used and the type of data analysis (person-related / anonymous / pseudonym), this is governed by Section VII.

VI. Use of cookies

Our website uses cookies. Cookies are text files that are stored in the Internet browser or by the Internet browser on the user's computer system. Cookies do not contain any programs and cannot place any malicious code on your computer. When a user accesses a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again. Depending on the respective type of cookie and the possibility of assigning a cookie to an IP address, it is generally possible to establish a personal reference to the user. Through the analysis and evaluation of this information, it is possible for us to improve our web pages and our Internet offer, and thereby to send you individual advertising. This means advertising that recommends products that might actually interest you. Our goal is to make our advertising more useful and interesting for you. Therefore, the evaluation and analysis of the pseudonymised data collected from you helps us to ensure that we do not send you random advertising. Rather, we send you advertising, such as newsletters, product recommendations, by e-mail or letter advertising, which correspond to your areas of interest. In this respect, we also compare, for example, which of our advertising e-mails you open in order to avoid unnecessary e-mails being sent to you. We use the data provided by you and other information stored on your customer account, as well as pseudonymised usage data, to present you with personalised advertising and/or special offers and services. Individual service providers and/or tools used by us use IP addresses without anonymization; details of such tools are set forth in Section VII and Section VIII.

We make a basic distinction between (i) technically necessary cookies, (ii) analysis cookies and (iii) third-party cookies:

(i) technically necessary cookies We use cookies to make our web and/or online offering more user-friendly. The following data is stored in technically necessary cookies and transmitted to our systems:

  • Language settings
  • Information on the used terminal device / PC and its settings
  • Articles in a shopping basket
  • Log-in information

>(ii) Analysis Cookies are used to analyse the surfing behaviour of users on our web and/or online offers for the purpose of advertising, market research or to tailor our offers to suit their needs. The following data about analysis cookies are collected and transmitted to our systems:

  • Entered search terms
  • Frequency of page views
  • Utilization of website functions

The data about users collected in this way are pseudonymized by technical precautions. An assignment of the data to the calling user is then no longer possible.

(iii) Third party cookies are cookies that are not provided by our web servers, but by third parties. This includes, for example, the integration of the “Like“ button. By clicking on it, Facebook places a “own“ cookie in the user's browser. Third party cookies can never be searched for and/or evaluated by us.

The third party providers alone are responsible for the use of such cookies; we have no influence on their use and processing; you may refuse the use of third party cookies by selecting the appropriate settings on your browser, which are described in Section VI.3 below. The purpose and legal basis

The purpose of using technically necessary cookies is to simplify the use of websites for users. Some functions of our website cannot be offered without the use of cookies. For these it is necessary that the browser is recognized also after a page change. We require technically necessary cookies for the following applications:

  • Shopping Cart
  • Language Settings
  • Search Term Remarks

The user data collected by technically necessary cookies are not used to create user profiles. The legal basis for the use of technically necessary cookies is Art. 6 para. 1 lit. b DSGVO, insofar as it is possible to establish a personal reference to the user and the use is necessary for the purpose of providing our web and/or online services in the sense of fulfilling the contract, otherwise Art. 6 para. 1 lit. b DSGVO. The use of Analysis Cookies is made for the purpose of improving the quality of our website and its contents. The analysis cookies tell us how the website is used and enable us to constantly optimise our services (see above). The legal basis for the processing of personal data using analysis cookies is Art. 6 para. 1 lit. a DSGVO, insofar as it is possible to establish a personal relationship with the user, in the case of the user's consent. If analysis cookies are used to create pseudonymous evaluations, the legal basis is Art. 6 Para. 1 lit. f DSGVO (protection of legitimate interests) or § 15 Para. 3 Telemediengesetz (TMG).

2. Data deletion and storage duration

Cookies are stored on the respective terminal of the user (Smart-Device/ PC) and transmitted from there to our web pages. A distinction is made between so-called permanent cookies and session cookies. Session cookies are stored for the duration of a browser session and deleted when the browser is closed. Permanent cookies are not deleted when the respective browser session is closed, but are stored on the user's terminal for a longer period of time.

3. Possibility of objection and removal

When calling up our website, the user is informed about the use of cookies by an info banner and referred to this data protection declaration (in the following also “cookie banner“). The cookie banner is also used to obtain the user's consent to the processing of the personal data used in this context.

As a user you have full control over the use and storage of cookies. By changing the settings in your Internet browser, you can generally deactivate or restrict the transmission of cookies. You can delete cookies that have already been saved at any time. This can also be done automatically. If cookies are deactivated for our website, it is possible that not all functions of the website can be used to the full extent. Further information on the use of cookies can be found at http://www.meine-cookies.org/ or youronlinechoices.com.

You can object to the use of cookies to create pseudonymous usage profiles (see above under Analysis Cookies) at any time with effect for the future; you can exercise your right to object via the above-mentioned setting options of your browser.

VII. Web analysis

To optimize our websites and to adapt them to the changing habits and technical requirements of our users, we use tools for so-called web analysis. We measure, for example, which elements are visited by the users, whether the information searched for is easy to find, etc. This information only becomes interpretable and meaningful when a larger group of users is considered. For this purpose, the collected data is aggregated, i.e. combined into larger units.

This enables us to adapt the design of pages or optimise content if, for example, we discover that a relevant proportion of visitors are using new technologies or are unable to find existing information.

We carry out the following analyses on our web and online offerings or we use the following web analysis tools

1. Analysis of log data

Any use of log data for analysis purposes is made exclusively on an anonymous basis, in particular there is no link with personal data of the user and/or with an IP address or a cookie. Such an analysis of log data is therefore not subject to the data protection provisions of the DSGVO.

2. Google Analytics

We use the web analysis services “Google Analytics“ of the company Google (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; „Google“) for the analysis of website usage. Google Analytics uses "cookies" to help the website analyze how users use the site on a pseudonymous and/or anonymous basis. The information generated by the cookie about their website usage is transmitted to and stored by Google on servers in the United States. However, if IP anonymization is enabled on this website, Google will shorten your IP address prior to transmission within the member states of the European Union or other states party to the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. Google uses the information mentioned to evaluate the use of the website on our behalf, to compile reports on the website activities and to provide further services related to the use of the website and the Internet to the website operator. The IP address transmitted by your browser as part of Google Analytics is not merged with other data from Google.

You can prevent the storage of cookies by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all the functions of our website to the full extent.

If you do not want Google Analytics to evaluate your data, you have the following options:

You can prevent Google Analytics from capturing data by clicking on the following link. An opt-out cookie is set that prevents Google Analytics from collecting your data in the future when you visit this website:

a href="t3://page?uid=12">Deactivate Google Analytics

Note: If you delete your cookies, this will also result in the opt-out cookie being deleted and, if applicable, the opt-out cookie being deleted. You may also opt-out of the collection of data generated by the Google Analytics cookie and relating to your use of the website (including your IP address). Google and the processing of this data by Google by downloading and installing the browser plug-in available under the following link (http://tools.google.com/dlpage/gaoptout?hl=de).

We use Google Analytics to evaluate data from AdWords and the double-click cookie for statistical purposes. If you do not wish to do this, you can do so via the Ad Preferences Manager (http://www.google.com/settings/ads/onweb/?hl=de).

3. Matomo (PIWIK)

For the analysis of our website usage we also use the web analysis tool „Matomo“ (formerly PIWIK). At Matomo, the usage information generated by the cookie is transmitted to our server in Europe and stored for usage analysis purposes. The information generated by the cookie about your use of our website will not be disclosed to third parties.

If you do not wish the use of cookies and/or an evaluation by Matomo, you have the following possibilities:

  • You can prevent the collection by Matomo by appropriate settings of your browser (it can be, however, that you cannot use all functions of this website in this case if necessary).

VIII. Newsletter / Advertising / Social Media Plugins

On our web- and online-offers we also offer the possibility to register for our newsletter, in addition advertising tools and social media plugins are used. In detail:

1. Newsletter registration

If you would like to subscribe to the newsletter offered by us, we need a valid e-mail address from you. In order to be able to check whether you are the owner of the specified e-mail address or whether the owner of the e-mail address agrees to receive the newsletter, we send an automated e-mail to the specified e-mail address (so-called double opt-in) after the first registration step. Only after confirmation of the newsletter registration via a link in the confirmation e-mail do we include the e-mail address given in our distribution list. Beyond the e-mail address and the details for confirmation of registration, we do not collect any further data.

The processing of your data is carried out exclusively for the purpose of sending you the newsletter commissioned by you. The legal basis for this processing is Art. 6 (1) (b) DSGVO. You can unsubscribe from the newsletter at any time; in addition, the explanations on the right of withdrawal of consent in Section III.4 apply..

2. Use of personal data for advertising and marketing purposes / customer surveys

A use of their personal data for the purpose of advertising and/or marketing as well as for conducting customer satisfaction surveys only occurs with the existence of an appropriate consent or another legal basis, which allows an advertising and/or marketing approach even without the existence of consent.

The legal basis for advertising and/or marketing measures on the basis of express consent is Art. 6 Para. 1 lit. a DSGVO; the comments on consent under Item III apply accordingly. For advertising and/or marketing measures via e-mail for the purpose of direct advertising for own similar goods or services, the legal basis is § 7 para. 3 UWG; this assumes that (i) we have received your e-mail address in connection with the sale of a good or service, (ii) you have not objected to the use of your e-mail address for the purpose of direct advertising, and (iii) when collecting the e-mail address and each time it is used, we inform you clearly and explicitly that you can object to such use of your e-mail address at any time (for the right of objection, see Section X.6).).

3. social networks / social media plugins

We have included buttons („plugins“) of various social networks on our websites so that you can also use the interactive possibilities of the social networks you use on our websites. With these plugins different functions are made available, whose object and extent is determined by the operators of the social networks. We use a 2-click procedure to better protect your personal data. Remember that the IP address of your browser session can be linked to your own profile on that social network if you are logged in at that time. Likewise, your visit to our website can be linked to your profile on the social network if it recognizes you via a previously set cookie of the social network still present on your computer.

Please note that we are not providers of social networks and have no influence on the data processing by the respective providers. More information about the scope of data can be found under the following links or addresses:

3.1. Facebook

Our pages include plugins from the social network Facebook, 1601 South California Avenue, Palo Alto, CA 94304, USA. You can recognize the Facebook plugins by the Facebook logo or the “Like-Button” (“Like”) on our page. An overview of the Facebook plugins can be found here: http://developers.facebook.com/docs/plugins/.

If you activate the plugin, it will establish a direct connection between your browser and the Facebook server. Facebook receives the information that you have visited our site with your IP address. If you click on Facebook “Like-Button” while logged in to your Facebook account, you can refer to the content of our pages in your Facebook profile.

We would like to point out that as the provider of the pages, we are not aware of the content of the data transmitted or its use by Facebook and that we are not responsible for data processing on Facebook. Further information on this can be found in Facebook's data protection statement at http://de-de.facebook.com/policy.php.

3.2. Twitter

Functions of the social network „Twitter“ are integrated on our pages. These features are offered by Twitter Inc, Twitter, Inc. 1355 Market St, Suite 900, San Francisco, CA 94103, USA. By using Twitter and the “Re-Tweet” function, the websites you visit are linked to your Twitter account and made known to other users. Data is also transmitted to Twitter. We would like to point out that, as the provider of these pages, we do not have any knowledge of the content of the transmitted data or its use by Twitter. For more information, please refer to Twitter's privacy policy at http://twitter.com/privacy.

3.3. Instagram

On our web pages, we use the Instagram plugin provided by Instagram LLC.., 1601 Willow Road, Menlo Park, CA 94025, USA (“Instagram“). The plugins are marked with an Instagram logo, for example in the form of an “Instagram camera“. You can find an overview of the Instagram plugins and their appearance here:http://blog.instagram.com/post/36222022872/introducing-instagram-badges.

When you visit a page on our website that contains such a plugin, your browser establishes a direct connection to Instagram's servers. The content of the plugin is transmitted by Instagram directly to your browser and integrated into the page. This integration provides Instagram with the information that your browser has accessed the appropriate page on our website, even if you do not have an Instagram profile or are not currently logged into Instagram. This information (including your IP address) is transferred directly from your browser to an Instagram server in the USA and stored there. If you are logged in to Instagram, Instagram can directly associate your visit to our website with your Instagram account. When you interact with the plugins, for example by pressing the „Instagram“ button, this information is also sent directly to an Instagram server and stored there. The information will also be published to your Instagram account and displayed to your contacts. The purpose and scope of the data collection and the further processing and use of the data by Instagram and your related rights and privacy settings are described in Instagram's privacy policy: https://help.instagram.com/155833707900388/

If you do not want Instagram to directly associate the data collected via our website with your Instagram account, you must log out of Instagram before visiting our website. You can also prevent the Instagram plugins from loading with add-ons for your browser, e.g. with the script blocker „NoScript“ (http://noscript.net/), see also VI.3..

3.4. Xing

On our pages functions of the service „Xing“ are integrated, which is operated by XING AG, Gänsemarkt 43, 20354 Hamburg. When you activate and use the plugin, your browser establishes a direct connection with Xing's servers. The content of the plugin is transmitted by Xing directly to your browser and integrated into the website by it. By activating the plugins, Xing receives the information that you have accessed the corresponding page of our website. If you are logged in to Xing, Xing can assign the visit to your Xing account. The purpose and scope of the data collection and the further processing and use of the data by Xing as well as your rights in this regard and setting options to protect your privacy can be found in the Privacy Notices from Xing.

3.5. YouTube

On our web pages use the provider YouTube for the integration of videos. YouTube is operated by YouTube LLC, headquartered in 901 Cherry Avenue, San Bruno, CA 94066, USA. YouTube is represented by Google Inc., located at 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. On some pages we also use a YouTube plugin. If you call a page with such a plugin, a connection to the YouTube servers is automatically established and the plugin is displayed. The YouTube server will be informed which of our Internet pages you have visited. If you are a YouTube member and logged into YouTube at the same time as visiting our site, YouTube may assign this information to your personal account. If you do not wish such an assignment, you can prevent it by logging out of your YouTube user account and other user accounts of YouTube LLC and/or Google Inc. before using our pages; alternatively, you can delete the corresponding cookies of these companies (see Section VI.3 for details). You can find further information on data processing and data protection information by YouTube (Google) at www.google.de/intl/de/policies/privacy/.

3.6. Google AdSense

Our website uses Google AdSense, a service for integrating Google Inc. advertisements. (“Google”). Google AdSense uses so-called “cookies” for this service to integrate advertisements (see section VI). In addition, Google AdSense also uses web beacons (invisible graphics). Due to the web beacons, information such as visitor traffic on websites can be evaluated. Cookies and web beacons are used to generate information about the use of our website, including your IP address. The delivery of advertising formats is then transmitted to a Google server in the USA and stored there, as with Google Analytics (see Section VII.2). The stored information can be passed on by Google to their contract partners. The information collected by Google about your IP address will not be merged with other data stored by you.

If you do not wish your data to be collected by Google AdSense (using cookies and web beacons), you can prevent this by setting your browser software accordingly (see also Section VI.3). By consenting to the use of cookies via our cookie banner, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

IX. Contact form and e-mail contact

On our website there is a contact form which the user can use for electronic contact with us. If the user makes use of this option, the data entered in the input mask will be transmitted to us and stored. These dates are:

  • Name*
  • E-Mail address*
  • Message text*

<x>N</Mandatory fields, which are required for contact purposes, are marked with an asterisk as a mandatory field (also in the input mask).

At the time the message is sent, the following data will also be processed and stored:

  • The IP address of the user
  • Date and time of dispatch

Alternatively it is possible to contact us via the e-mail address given on our website. In this case, the personal data of the user transmitted with the e-mail will be stored. In no case a passing on of the data takes place to third parties, except, we must fall back for the treatment of the inquiry on third parties.

1. Purpose and legal basis

The data are processed exclusively for the purpose of the treatment of the respective inquiry and/or the respective user request. The other data collected during the transmission process serve to prevent misuse of the contact form and to guarantee the security of our information technology systems.

Insofar as data processing is carried out for the purpose of fulfilling a customer order or a customer enquiry, the legal basis for the processing of data is Art. 6 Para. 1 lit. b DSGVO, regardless of whether contact is established via the contact form or by e-mail. If the user has given his consent, Art. 6 para. 1 lit. a DSGVO is the legal basis for the processing. The legal basis for the collection of additional data during the dispatch process is Art. 6 para. 1 f. DSGVO; the legitimate interest here lies in the prevention of misuse and ensuring system security (cf. Section V.1).

2. Data deletion and storage duration

The data are generally deleted as soon as they are no longer necessary for achieving the purpose for which they were collected. For the personal data from the input mask of the contact form and those sent by e-mail, this is the case when the respective communication with the user has ended and/or the user's request has been finally answered. The communication is terminated or a final answer is given when it can be inferred from the circumstances that the facts concerned have been conclusively clarified. Instead of a deletion, a storage with blocking occurs, as far as a further storage of the data from the data stored in section III.5. The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.

3. Objection and removal possibility

The user has the possibility at any time to interrupt communication with us and/or to withdraw his request and to object to a corresponding use of his data. In such a case, the communication cannot be continued. All personal data stored in the course of establishing contact will be deleted in this case, subject to further storage of the data for the reasons stated in Section III.7.

X. Definitions

Definitions and definitions are those set out in Regulation (EU) 679/2016 on the protection of individuals with regard to the processing of personal data, on the free movement of such data and repealing Directive 95/46/EC (hereinafter & ).bdquo;Fundamental Data Protection Regulation“ or “DSGVO“). In particular, the definitions of Art. 4 and Art. 9 DSGVO apply. Within the framework of this data protection declaration, the following in particular can be deleted in Art. 4 DSGVO must be of relevance:

  1. Personal data“ any information relating to an identified or identifiable natural person (hereinafter referred to as the "Person Affected"); a natural person who can be identified directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or one or more specific characteristics expressing the physical, physiological, genetic, psychological, economic, cultural or social identity of that natural person, shall be regarded as identifiable;processing“ any operation or set of operations carried out with or without the aid of automated processes relating to personal data, such as collection, recording, organisation, sorting, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or integration, limitation, erasure or destruction;
  2. "Limitation of processing“ the marking of stored personal data with the aim of limiting their future processing or, as the case may be, of restricting their processing, or to block;
  3. Profiling“ any automated processing of personal data consisting in the use of such personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects relating to the work performance, economic situation, health, personal preferences, interests, reliability, behaviour, whereabouts or movement of that natural person;
  4. Pseudonymisation“ the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the inclusion of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures designed to ensure that the personal data are not attributed to an identified or identifiable natural person;
  5. Responsible“ the natural or legal person, public authority, agency or other body which alone or jointly with others determines the purposes and means of the processing of personal data; where the purposes and means of such processing are laid down by Union law or by the law of the Member States, the responsible person or persons may be designated in accordance with Union law or with the law of the Member States on the basis of specific criteria;
  6. Processor“ a natural or legal person, agency, body or entity that processes personal data on behalf of the data controller;
  7. Recipient“ a natural or legal person, public authority, agency or other entity to whom personal data is disclosed, whether or not it is a third party. However, authorities which may receive personal data in the course of a specific investigation task under Union or Member State law shall not be considered as recipients; the processing of such data by those authorities shall be carried out in accordance with the applicable data protection rules, in accordance with the purposes of the processing;
  8. Third party“ any natural or legal person, authority, body or entity other than the data subject, the data controller, the processor and the persons who, under the direct responsibility of the controller or processor, are authorized to process the personal data;
  9. Authorisation“ to the data subject any voluntary statement of intent, in the form of a statement or other unambiguous confirmatory act, made in an informed and unequivocal manner by the data subject in support of the particular case, by the data subject indicating that he or she consents to the processing of his or her personal data;

XI. Data subject rights

The user has the following data subject rights under the DSGVO:

1. Right to information (Art. 15 DSGVO)

You have the right to request information as to whether we process personal data about you or not. If our company processes personal data relating to you, you are entitled to information about

  • the processing purposes;
  • the categories of personal data (type of data) that are processed;
  • the recipients or categories of recipients to whom their data have been disclosed or are yet to be disclosed; This applies in particular if data have been or are to be disclosed to recipients in third countries outside the scope of the DSGVO;
  • the planned storage period, where possible; if it is not possible to provide information on the storage period, the criteria for determining the storage period (e.g. the duration of the storage period, the duration of the storage period, the duration of the storage period, the duration of the storage period, the duration of the storage period, the duration of the storage period, the duration of the storage period, the duration of the storage period, the duration of the storage period, the duration of the storage period, the duration of the storage period, the duration of the storage period, the storage period, the storage period, the storage period, the storage period, the storage period, the storage period, the storage period, the storage period, the storage period, the storage period, the storage period, the storage period, the storage period, the storage period, the storage period, the storage period, the storage period, the storage period).B. Legal storage periods or similar);
  • your right to correction and deletion of the data concerning you including the right to limit the processing and/or the possibility to object (see also the following numbers);
  • the existence of a right of complaint with a supervisory authority;
  • the origin of the data, if personal data were not collected directly from you.

You are also entitled to information as to whether your personal data is the subject of an automated decision as defined by Art 22 DSGVO and, if this is the case, which decision criteria form the basis of such an automated decision (logic) and what effects and implications the automated decision can have for you.

If personal data is transferred to a third country outside the scope of the DSGVO, you are entitled to information as to whether and, if so, on the basis of which guarantees an adequate level of protection within the meaning of Art. 45, 46 DSGVO is ensured for the data recipient in the third country.

You have the right to request a copy of your personal data. Data copies are generally made available in electronic form, unless you have indicated otherwise. The first copy is free of charge, for further copies a reasonable fee can be demanded. The provision is made subject to the rights and freedoms of other persons who may be affected by the transmission of the data copy.

2. Right to rectification (Art. 16 DSGVO)

You have the right to ask us to rectify your data if it is inaccurate, inaccurate and/or incomplete; the right to rectification includes the right to supplement it with additional statements or communications. A correction and/or addition must be made immediately – i.e. without culpable hesitation.

3. Right to deletion (Art. 17 DSGVO)

You have the right to demand the deletion of your personal data from us, insofar as

  • the personal data are no longer required for the purposes for which they were collected and processed;
  • the data processing is based on a consent given by you and you have revoked the consent, unless there is another legal basis for the data processing;
  • you object to a data processing pursuant to. Art. 21 DSGVO and there are no overriding legitimate reasons for further processing,
  • you object to data processing for the purpose of direct marketing pursuant to Art. 21 Para. 2 DSGVO;
  • Your personal data have been unlawfully processed;
  • it concerns data of a child collected in relation to information society services pursuant to Art. 8 para. 1 DSGVO.

A right to delete personal data does not exist insofar as

  • the right to freedom of expression and information is contrary to the request for deletion;
  • the processing of personal data (i) for the fulfilment of a legal obligation (e.g.(ii) to perform public duties and interests in accordance with Union law and/or the law of the Member States (including interests in the field of public health) or (iii) for archiving and/or research purposes;
  • the personal data is necessary for the assertion, exercise or defence of legal claims.

The deletion must take place immediately – i.e. without culpable delay. If personal data has been made public by us (e.g. on the Internet), we shall ensure, within the framework of what is technically possible and reasonable, that third party data processors are also informed of the request for deletion, including the deletion of links, copies and/or replications.

4. Right to limitation of processing (Art. 18 DSGVO)

You have the right to have the processing of your personal data restricted in the following cases:

  • If you have contested the accuracy of your personal data, you can demand from us that your data not be used for other purposes for the duration of the accuracy check and in this respect restricted.
  • In the event of unlawful data processing, you may restrict the use of the data in accordance with Art. 17 para. 1 lit. d DSGVO instead of deleting the data in accordance with Art. 17 para. 1 lit. d DSGVO. 18 DSGVO;
  • If you need your personal data to assert, exercise or defend legal claims, but if your personal data is no longer required, you can demand that we restrict processing to the aforementioned legal pursuit purposes;
  • If you have objected to data processing according to Art. 21 (1) DSGVO and it has not yet been determined whether our interests in a processing operation outweigh their interests, they may demand that their data not be used for other purposes for the duration of the audit and be restricted to this extent.

Personal data whose processing was restricted at their request may only be processed – subject to storage - (i) with their consent, (ii) to assert, exercise or defend legal claims, (iii) to protect the rights of other natural or legal persons, or (iv) for reasons of important public interest. Should a processing restriction be lifted, you will be informed of this in advance.

5. Right to data transferability (Art. 20 DSGVO)

Subject to the following provisions, you have the right to demand the surrender of the data concerning you in a common electronic, machine-readable data format. The right to data transfer includes the right to transfer the data to another responsible person; on request we will therefore transfer – data as far as technically possible – data directly to a responsible person nominated or to be nominated by you. The right to data transfer exists only for data provided by you and presupposes that the processing takes place on the basis of a consent or for the execution of a contract and is carried out with the aid of automated procedures. The right to data transmission under Art. 20 DSGVO does not affect the right to data deletion under Art. 17 DSGVO. Data transmission is subject to the rights and freedoms of other persons whose rights may be affected by the data transmission.

6. Right of objection (Art. 21 DSGVO)

In the event of processing of personal data for the performance of tasks in the public interest (Art. 21 DSGVO)

In the event of processing of personal data for the performance of tasks in the public interest (Art. 21 DSGVO)

). 6 para. 1 lit e DSGVO) or to safeguard legitimate interests (Art. 6 para. 1 lit f DSGVO), you may object to the processing of your personal data at any time with effect for the future. In the event of objection, we shall refrain from any further processing of your data for the aforementioned purposes, unless

  • there are compelling grounds for processing worthy of protection which outweigh your interests, rights and freedoms, or
  • the processing is necessary for the assertion, exercise or defence of legal claims.

You can object to the use of your data for the purpose of direct advertising at any time with effect for the future; this also applies to profiling as far as it is connected with direct advertising. In the event of objection, we shall refrain from any further processing of your data for the purpose of direct marketing.

7. Prohibition of automated decisions / profiling (Art. 22 DSGVO

Decisions that have legal consequences for you or significantly affect you may not be based solely on automated processing of personal data – including profiling –. This does not apply if the automated decision

  • is necessary for the conclusion or performance of a contract with you,
  • is permissible on the basis of legislation of the Union or the Member States, provided that such legislation contains appropriate measures to safeguard the rights and freedoms and the legitimate interests of their person, or
  • with their express consent.

Decisions based exclusively on automated processing of special categories of personal data are generally inadmissible, unless Art. 22 Para. 4 in conjunction with Art. 9 Para. 2 lit a or lit. g DSGVO applies and appropriate measures have been taken to protect the rights and freedoms as well as the legitimate interests of the individual.

8. Legal remedies / right of appeal to a supervisory authority

If you have a complaint, you can contact the competent supervisory authority of the Union or the Member States at any time. The supervisory authority mentioned in Section II is responsible for our company.

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