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Trifels Verlag takes the protection of personal data very seriously. Therefore, we operate our web activities in accordance with the applicable laws on data protection and data security.

Privacy Policy Website

Content Overview

  1. preamble
  2. responsible party / data protection officer / supervisory authority
  3. general principles / information
  4. Registration / Setting up a customer account
  5. Data processing to provide the website / Collection of log files
  6. Use of cookies
  7. Web analysis
  8. Newsletter / Advertising / Social Media Plugins
  9. Contact form and email contact
  10. definitions
  11. concurrentrights

I. Preamble

Responsible for the internet offers of Trifels Verlag GmbH, Gräfstraße 97, 60487 Frankfurt/M., in short: Trifels, (hereinafter also we/us).

In the following we would like to inform you comprehensively and in detail how we protect your privacy and how a processing of personal data takes place within the framework of our websites and/or online offers. Personal data will be deleted as soon as possible and will never be used for advertising purposes or passed on without your consent.

If the following information is not sufficient or not understandable, please do not hesitate to contact our data protection officer at the contact details given in section II.

II. Responsible body / data protection officer / supervisory authority

Responsible body

.Trifels Verlag GmbH

Gräfstraße 97
60487 Frankfurt am Main
Germany

Tel.: +49 (0)69 2 99 99 0

E-mail: info@trifels.de
Web: www.trifels.de

Privacy Officer

Trifels Verlag GmbH
Marc Dauenhauer (external)

Neuer Zollhof 3
40221 Düsseldorf

Tel.: +49 211 78 177 160
Fax: +49 211 78 177 161

E-mail: dsb@dauenhauer.de
Web: it-meets-business.com

Competent supervisory authority

The Hessian Data Protection Commissioner

P.o. Box 3163
65021 Wiesbaden

Tel.: +49 611 1408 - 0<x><BR</x>Fax: +49 611 1408 - 611

Web: https://datenschutz.hessen.en

III. General Principles / Information

1. Definitions

The definitions are governed by Regulation (EU) 679/2016 on the protection of individuals with regard to the processing of personal data, on the free movement of such data and repealing Directive 95/46/EC (hereinafter the "General Data Protection Regulation" or "GDPR"). In particular, the definitions of Art. 4 and Art. 9 GDPR apply. For your information, we have listed the essentially relevant definitions below in section X.

2. Scope of processing of personal data

We collect and use personal data of our users in principle only insofar as this is necessary for the provision and supply of our services and for the provision of our web or online services (including mobile apps).

We regularly collect and use personal data for other purposes only

(i) with the consent of the user,

.(ii) where processing is necessary for the performance of a contract, or

(iii) for the purposes of legitimate interests, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require the protection of personal data.

An exception applies, moreover, in such cases where prior consent cannot be obtained for factual reasons or where the processing of the data is permitted by law.

3. Legal bases

In so far as personal data are processed on the basis of the consent of the data subject, Art. 6 (1) lit. a DSGVO is the legal basis for the processing.

Where personal data are processed for the performance of a contract to which the data subject is a party, Art. 6 (1) lit. b DSGVO shall be the legal basis; this shall also apply to processing necessary for the performance of pre-contractual measures.

If processing of personal data is necessary for compliance with a legal obligation to which we are subject, Art. 6 (1) lit. c DSGVO is the legal basis. In the event that vital interests of the data subject or another natural person make processing of personal data necessary, Art. 6 (1) lit. d DSGVO is the legal basis.

If processing is necessary to protect a legitimate interest of our company or a third party and if the interests, fundamental rights and freedoms of the data subject do not override the former interest, Art. 6 (1) lit. f DSGVO legal basis of the processing.

4. Obtaining consent / right of withdrawal

Consent pursuant to Art. 6 (1) lit a DSGVO is usually obtained electronically. This is done by placing a tick in the appropriate box for the purpose of documenting the granting of consent. In the case of electronic consent, the so-called double-opt-in procedure (Link) is used for the purpose of identifying the user (e.g. when registering for newsletters). The content of the declaration of consent is electronically logged.

Right of revocation: Please note that once given consent can be revoked at any time with effect for the future - in whole or in part; the legality of the processing carried out on the basis of the consent until the revocation remains unaffected. Please address any revocation to the contact details mentioned in point II (responsible body or data protection officer).

5. Any recipients of personal data

In order to provide our web and/or online services, we sometimes use third party service providers who act on our behalf and according to instructions within the scope of the service provision (order processors). These service providers may receive personal data or come into contact with personal data in the course of providing the service and constitute third parties or recipients within the meaning of the GDPR.

In such a case, we will ensure that our service providers provide sufficient guarantees that appropriate technical and organisational measures are in place and that processing operations are carried out in such a way that they comply with the requirements of this Regulation and ensure the protection of the rights of the data subject (cf. Art. 28 DSGVO).

To the extent that personal data is transferred to third parties and/or other recipients outside of commissioned processing, we ensure that this is done exclusively in accordance with the requirements of the DSGVO and only if there is an appropriate legal basis (e.g. Art. 6 (4) DSGVO, for the rest see Section III.3).

6. Processing of data in so-called third countries

The processing of your personal data will generally take place within the EU or the of the European Economic Area ("EEA").

Only in exceptional cases (e.g. in connection with the involvement of service providers for the provision of web analytics services) may information be transferred to so-called third countries. "Drittländern" kommen. "Third countries" are countries outside the European Union and/or the Agreement on the European Economic Area, in which an adequate level of data protection in accordance with the EU standard cannot be assumed without further ado.

If the information transferred also includes personal data, we will ensure prior to such transfer that an adequate level of data protection is guaranteed in the respective third country or at the respective recipient in the third country, that you have given your consent to this, or that another permissible circumstance (e.g. Art. 49 DSGVO) applies.Art 49 DSGVO) exists.

An adequate level of data protection can result from a so-called "data protection agreement". An adequate level of data protection can result from a so-called "adequacy decision" of the European Commission or by using the so-called "EU standards. "EU standard contractual clauses". In the case of recipients in the USA, compliance with the principles of the so-called "EU standard contractual clauses" may also be ensured. In the case of recipients in the USA, compliance with the principles of the so-called "EU-US Privacy Shield" can also ensure an adequate level of data protection. We will be happy to provide you with further information on the appropriate and adequate safeguards to ensure an adequate level of data protection upon request; the contact details can be found at the beginning of this privacy information. Information about participants in the EU-US Privacy Shield can also be found here www.privacyshield.gov/list.

7. Data erasure and storage period

Personal data of the data subject shall be erased or blocked as soon as the purpose of the processing ceases to apply. Storage after the purpose of processing has ceased will only take place if this is provided for by the European or national legislator in Union regulations, laws or other provisions to which our company is subject (e.g. to comply with statutory retention obligations and/or if there are legitimate interests in storage, e.g. during the running of limitation periods for the purpose of legal defence against any claims). Blocking or deletion of the data will also take place if a storage period prescribed by the aforementioned standards expires, unless there is a necessity for further storage of the data for the conclusion of a contract or for other purposes.

8. Data Subject Rights

The GDPR grants certain rights to data subjects affected by a processing of personal data (so-called data subject rights, esp. Art. 12 to Art. 22 GDPR). The individual data subject rights are explained in more detail in Section XI. If you would like to exercise one or more of these rights, you can contact us at any time. To do so, please use the contact options provided in Section II.

IV. Registration / Setting up a customer account

For certain services and/or performances provided via our websites and online offers, registration and the setting up of a personal user account are required. In the course of registration and setting up the user account, the following personal data ("mandatory data") will be collected and stored by us. The data will not be passed on to third parties:

  • username
  • password
  • Email address of the user
  • First name, last name, salutation
  • Company (if relevant)
  • Address
  • State, province and city of the company
  • .
  • Age
  • Interests

At the time of registration, we also store (i) the IP address of the user and (ii) the date and time of registration.

In addition, voluntary information may be provided. This information may include, for example, telephone number, fax number, mobile phone number or details such as age and personal interests. Mandatory information, which is required for the purpose of registration, is marked as mandatory in the input mask by an asterisk. Without the complete and truthful completion of the mandatory fields, registration cannot take place. The registration is only completed when you confirm the link contained in an e-mail sent by us after filling out the mandatory fields. Voluntary information may be used for the purpose of improving our services. We use the data for statistical analysis in order to better adapt our services to the interests of our users or to pass on aggregated or anonymous data to partners or to display content and advertising that matches your interests. Registered users regularly receive product recommendations from us by email or post or as a push message. These product recommendations are sent by us regardless of whether a newsletter has been subscribed to. In this way, we want to send our registered users information about products from our range that might interest you based on your recent purchases from us.

1. Purpose and legal basis

A user registration is made for the purpose of restricting access and/or controlling access to certain content and services that we make available exclusively to registered users as part of our websites and/or online offerings. Furthermore, such registration may take place for the purpose of providing certain content and services to registered users as part of the performance of a contract and/or for the implementation of pre-contractual measures.

The legal basis for the processing of data for the purpose of registration is Art. 6 (1) lit. a DSGVO if the user has given his consent. If the registration serves the fulfilment of a contract, of which the user is a contracting party, or the implementation of pre-contractual measures, the legal basis for the processing is Art. 6 (1) lit. b DSGVO. Insofar as the registration is for the purpose of access restriction and/or access control, the protection of legitimate interests is the legal basis, Art. 6 para. 1 lit. f. DSGVO; the legitimate interest here lies in restricting access to protect the content and information developed by us.

2. Data deletion and storage period

If registration takes place in connection with the performance of a contract or for the implementation of pre-contractual measures (Art. 6 para. 1 lit. b DSGVO), the registration data will be stored for the duration of the respective order or contractual relationship and will be deleted or blocked after the expiry of the respective contract period or notice period, taking into account clause III.7. N</x>

If the registration is not in connection with the fulfilment of a contract or the implementation of pre-contractual measures, the registration data will be deleted, taking into account clause III.7. deleted as soon as a registration on our website is cancelled, modified or deleted by the user.

3. Possibility of objection and removal

As a user, you have the possibility to cancel or delete the registration at any time. You can change the data stored about you at any time. A change and / or deletion of their registration / their user account, including the data provided by you, you can make on our websites and / or online offers after a login. If the data is (still) required for the performance of a contract or for the implementation of pre-contractual measures, an early deletion of the data is only possible insofar as contractual or legal obligations do not prevent the deletion.

V. Data processing for the provision of the website / collection of log files

Each time our website is called up, our system automatically collects data and information from the computer system of the calling computer. The following data is collected (hereinafter also referred to as "log data"):

  • information about the browser type and version used
  • the user's operating system
  • .
  • the user's Internet service provider
  • the user's IP address
  • the date and time of access
  • .websites from which the user's system accesses our website
  • websites that are called up by the user's system via our website

With the exception of the IP address, the aforementioned log data do not allow for the creation of a personal reference to the user; a personal reference can only be made by assigning or linking the log data to an IP address. The log data, in particular the IP address, is collected and processed for the purpose of providing the user with the content contained on our website, i.e. for the purpose of communication between the user and our web or online offer. A temporary storage of the IP address is necessary for the duration of the respective communication process. This is required for addressing the communication traffic between the user and our web and/or online offer or is necessary for the use of our web and/or online offer. Legal basis for this data processing - i.e. for the duration of your website visit - is Art. 6 para. 1 lit. b DSGVO respectively &sect; 96 TKG respectively &sect; 15 para. 1 TMG.

A processing and storage of the IP address in log files beyond the communication process is carried out for the purpose of ensuring the functionality of our web and online offers, for the purpose of optimizing these offers as well as for ensuring the security of our information technology systems. Legal basis for a storage of the IP address for these purposes beyond the communication process is Art. 6 para. 1 lit. f DSGVO (protection of legitimate interests) respectively &sect; 109 TKG.

2. Data deletion and storage period

The data will be deleted as soon as they are no longer necessary to achieve the purpose for which they were collected. In the case of the collection of data for the provision of the website, this is the case when the respective session - the website visit - has ended. Any additional storage of log data, including the IP address, for the purpose of system security takes place for a maximum period of seven days from the end of the page access by the user. A further processing and/or storage of log data is possible and permissible, provided that the IP addresses of the users are deleted after the aforementioned storage period of seven days or are alienated in such a way that an assignment of the log data to an IP address is no longer possible.

3. Possibility of objection and removal

The collection of log data for the provision of the website, including their storage in log files within the aforementioned limits, is absolutely necessary for the operation of the website. Therefore, there is no possibility of objection on the part of the user. Deviating applies to a processing of log data for analysis purposes, this depends - depending on the respective web analysis tools used and the type of data analysis (personal / anonymous / pseudonymous) - according to section VII.

VI. Use of Cookies

Our website uses cookies. Cookies are text files that are stored in the Internet browser or by the Internet browser on the user's computer system. Cookies do not contain programs and cannot place malicious code on your computer. When a user calls up a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again. Depending on the type of cookie and the possibility of assigning a cookie to an IP address, it is possible to establish a personal reference to the user. By analysing and evaluating this information, it is possible for us to improve our website and our Internet offering, as well as to send you individual advertising. This means advertising that recommends products that may actually be of interest to you. Our aim is to make our advertising more useful and interesting for you. Therefore, the evaluation and analysis of the pseudonymous data collected from you helps us to ensure that we do not send you advertising indiscriminately. Rather, we send you advertisements, such as newsletters, product recommendations, via e-mail or postal mail, that correspond to your areas of interest. In this respect, we also compare, for example, which of our advertising e-mails you open in order to avoid sending unnecessary e-mails to you. We use the data you provide and other information stored about your customer account, as well as pseudonymised usage data, to present you with personalised advertising and/or special offers and services. Individual service providers and/or tools used by us use IP addresses without anonymisation; details of these tools can be found in section VII and section VIII.

In principle, we distinguish between (i) technically necessary cookies, (ii) analysis cookies and (iii) third-party cookies:

(i) Technically necessary cookies we use to make our web and/or online offer more user-friendly. In technically necessary cookies, the following data is stored and transmitted to our systems:

  • Language settings
  • Information about the terminal device / PC used and its settings
  • Articles in a shopping cart
  • Log-in information

(ii) Analysis cookies we use to analyze the surfing behavior of users on our web and / or online offers for the purpose of advertising, market research or to tailor our offers. The following data is collected via analysis cookies and transmitted to our systems:

  • Search terms entered
  • Frequency of page views
  • .Use of website functions

The data about users collected in this way are pseudonymised by technical precautions. An assignment of the data to the calling user is then no longer possible.

(iii) Third-party cookies are cookies that are not provided by our web servers, but by third-party providers. This includes, for example, the integration of the "Like" button. When this button is clicked, Facebook places its "own" cookie in the user's browser. Third-party cookies can never be searched for and/or evaluated by us.

The third-party providers are solely responsible for the use of such cookies; there is no possibility for us to influence their use and processing; you can prevent third-party cookies from being set by taking the measures described in section VI.3 and Clause VII.

1. Purpose and legal basis

The purpose of the use of technically necessary cookies is to simplify the use of websites for users. Some features of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognized even after a page change. We require technically necessary cookies for the following applications:

  • Shopping cart
  • Taking over language settings
  • Memorizing search terms

The user data collected through technically necessary cookies are not used to create user profiles. The legal basis for the use of technically necessary cookies is Art. 6 para. 1 lit. b DSGVO, insofar as the possibility of establishing a personal reference to the user exists and the use is necessary for the purpose of providing our web and/or online offers in terms of contract performance, otherwise Art. 6 para. 1 lit. f DSGVO, as the use also takes place for the protection of legitimate interests for the purpose of providing web and/or online offers.

The use of analysis cookies takes place for the purpose of improving the quality of our website and its content. Through the analysis cookies, we learn how the website is used and can thus constantly optimize our offer (see above). The legal basis for the processing of personal data using analysis cookies is, insofar as the possibility of establishing a personal reference to the user exists, in the case of the user's consent, Art. 6 (1) lit. a DSGVO. If analysis cookies are used to create pseudonymous evaluations, the legal basis is Art. 6 para. 1 lit. f DSGVO (safeguarding legitimate interests) or <x>ampersand</x>sect; 15 para. 3 Telemediengesetz (TMG).

2. Data deletion and storage period

Cookies are stored on the respective end device of the user (smart device/ PC) and transmitted from there to our websites. A distinction is made between so-called permanent cookies and session cookies. Session cookies are stored for the duration of a browser session and deleted when the browser is closed. Permanent cookies are not deleted when the respective browser session is closed, but are stored on the user's terminal device for a longer period of time.

3. Possibility of objection and removal

When calling up our website, users are informed by an info banner about the use of cookies and referred to this data protection declaration (hereinafter also referred to as "cookie banner"). Via the Cookie Banner, the user's consent to the processing of personal data used in this context is also obtained.

As a user, you have full control over the use and storage of cookies. By changing the settings in your Internet browser, you can generally deactivate or restrict the transmission of cookies. You can delete already stored cookies at any time. This can also be done automatically. If cookies are deactivated for our website, it may no longer be possible to use all the functions of the website to their full extent. For more information on the use of cookies, please visit http://www.meine-cookies.org/ or youronlinechoices.com.

You can object to the use of cookies for the creation of pseudonymous usage profiles (see above for analysis cookies) at any time with effect for the future; you can exercise your right to object via the aforementioned settings options of your browser.

VII. Web analysis

In order to optimize our websites and adapt them to the changing habits and technical requirements of our users, we use tools for so-called web analysis. In doing so, we measure, for example, which elements are visited by users, whether the information they are looking for is easy to find, etc. This information only becomes interpretable and meaningful when a larger group of users is considered. For this purpose, the collected data is aggregated, i.e. combined into larger units.

This allows us to adjust the design of pages or optimize content if, for example, we determine that a relevant proportion of visitors are using new technologies or are not finding an existing piece of information or are finding it difficult to find.

<x difficult to find.</p>

On our web and online offerings, we perform the following analyses or we use the following web analysis tools

1. Analysis of log data

The use of log data for analysis purposes takes place exclusively on an anonymous basis, in particular no link is made with personal data of the user and/or with an IP address or a cookie. Such an analysis of log data is thus not subject to the data protection provisions of the DSGVO.

2. Google Analytics

For the analysis of website usage, we use the web analytics service "Google Analytics" provided by Google (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google"). Google Analytics uses "cookies", which allow an analysis of the use of the website by our customers on a pseudonymous and/or anonymous basis.

The information generated by the cookie about your website usage is transmitted to a Google server in the USA and stored there. However, in the case of activation of IP anonymization on this website, your IP address will be shortened by Google within the Member States of the European Union or in other contracting states to the Agreement on the European Economic Area before transmission. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. Google uses the aforementioned information to evaluate the use of the website on our behalf, to compile reports on website activities and to provide the website operator with further services associated with website and Internet use. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google.

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of our website.

If you do not wish to be evaluated by Google Analytics, you have the following options:

You can prevent the collection by Google Analytics by clicking on the following link. An opt-out cookie will be set that will prevent future collection of your data by Google Analytics when you visit this website:

Disable Google Analytics

Note: If you delete your cookies, this has the effect that the opt-out cookie is also deleted and may have to be activated by you again.

You can also prevent the collection of data generated by the Google Analytics cookie and related to your use of the website (including your IP address) by Google. your IP address) to Google as well as the processing of this data by Google by using the link below (http://tools.google.com/dlpage/gaoptout?hl=en) download and install the available browser plugin.

We use Google Analytics to analyze data from AdWords and the Double Click cookie for statistical purposes. If you do not wish to do this, you can do so via the Ads Preferences Manager (http://www.google.com/settings/ads/onweb/?hl=en) disable.

3. Matomo (PIWIK)

We also use the web analytics tool "Matomo" (formerly PIWIK) to analyze our website usage. With Matomo, the usage information generated by the cookie is transmitted to our server in Europe and stored for usage analysis purposes. The information generated by the cookie about your use of our website is not shared with third parties.

If you do not wish the use of cookies and/or an analysis by Matomo, you have the following options:

  • You can prevent the collection by Matomo through appropriate settings of your browser (however, in this case you may not be able to use all features of this website).

VIII. Newsletter / Advertising / Social Media Plugins

On our web and online offers, we also offer the possibility to register for our newsletter, in addition, advertising tools and social media plugins are used. In detail:

1. Newsletter registration

If you would like to take advantage of the newsletter offered by us, we require a valid e-mail address from you. In order to be able to check whether you are the owner of the specified e-mail address or whether its owner agrees to receive the newsletter, we send an automated e-mail to the specified e-mail address after the first registration step (so-called double opt-in). Only after confirmation of the newsletter registration via a link in the confirmation e-mail do we include the specified e-mail address in our distribution list. We do not collect any further data beyond the e-mail address and the details for confirming the registration.

The processing of your data takes place exclusively for the purpose of sending the newsletter you have ordered. The legal basis for this processing is Art. 6 para. 1 lit b DSGVO. You can unsubscribe from the newsletter at any time; the explanations on the right to withdraw consent under section III.4 apply in addition..

2. Use of personal data for advertising and marketing purposes / customer surveys

The use of your personal data for the purpose of advertising and / or marketing purposes and to conduct customer satisfaction surveys is only with the appropriate consent or another legal basis, which allows an advertising and / or marketing approach even without consent.

The legal basis for advertising and/or marketing measures based on explicit consent is Art. 6 (1) lit. a DSGVO; the explanations on consent under Section III apply accordingly. For advertising and/or marketing measures via e-mail for the purpose of direct advertising for own similar goods or services, the legal basis is &sect; 7 para. 3 UWG; this requires that (i) we have received your e-mail address in connection with the sale of a good or service, (ii) you have not objected to the use of your e-mail address for the purpose of direct marketing, and (iii) we clearly and conspicuously inform you upon collection of the e-mail address and upon each use that you may object to such use of your e-mail at any time (for the right to object, see section X.6.).

3. Social Networks / Social Media Plugins

We have included on our websites buttons ("plugins") of various social networks so that you can use the interactive features of the social networks you use also on our websites. These plugins provide various functions, the subject matter and scope of which are determined by the operators of the social networks. To better protect your personal data, we use a 2-click process. Keep in mind that the IP address of your browser session can be linked to your own profile with the respective social network if you are registered (logged in) there at that time. Likewise, your visit to our website can be linked to your profile with the social network if it recognizes you via a previously set cookie of the social network that is still present on your computer.

Please note that we are not providers of the social networks and have no influence on the data processing by the respective providers. More information on the scope with data can be found under the following links or addresses:

3.1. Facebook

On our pages are plugins of the social network Facebook, 1601 South California Avenue, Palo Alto, CA 94304, USA integrated. You can recognize the Facebook plugins by the Facebook logo or the "Like button" ("Like") on our page. You can find an overview of the Facebook plugins here: http://developers.facebook.com/docs/plugins/.

When you activate the plugin, a direct connection is established between your browser and the Facebook server via the plugin. Facebook thereby receives the information that you have visited our site with your IP address. If you click on the Facebook "Like" button while you are logged into your Facebook account, you can refer to content of our pages in your Facebook profile.

We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Facebook and that we are not responsible for the data processing by Facebook. For more information on this, see Facebook's privacy policy at http://de-de.facebook.com/policy.php.

3.2. Twitter

Functions of the social network "Twitter" are integrated on our pages. These functions are offered by Twitter Inc, Twitter, Inc. 1355 Market St, Suite 900, San Francisco, CA 94103, USA. By using Twitter and the "Re-Tweet" function, the websites you visit are linked to your Twitter account and made known to other users. In the process, data is also transferred to Twitter. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Twitter. For more information on this, see the privacy policy of Twitter at

3.3. Instagram

On our websites, we use the Instagram plugin, which is provided by Instagram LLC..., 1601 Willow Road, Menlo Park, CA 94025, USA ("Instagram"). The plugins are marked with an Instagram logo, for example in the form of an "Instagram camera". An overview of the Instagram plugins and their appearance can be found here:http://blog.instagram.com/post/36222022872/introducing-instagram-badges.

When you call up a page of our website that contains such a plugin, your browser establishes a direct connection to the servers of Instagram. The content of the plugin is transmitted by Instagram directly to your browser and integrated into the page. Through this integration, Instagram receives the information that your browser has called up the corresponding page of our website, even if you do not have an Instagram profile or are not currently logged in to Instagram. This information (including your IP address) is transmitted by your browser directly to an Instagram server in the USA and stored there. If you are logged in to Instagram, Instagram can directly assign your visit to our website to your Instagram account. If you interact with the plugins, for example by clicking the "Instagram" button, this information is also transmitted directly to an Instagram server and stored there. The information is also published on your Instagram account and displayed there to your contacts. For the purpose and scope of the data collection and the further processing and use of the data by Instagram, as well as your rights in this regard and setting options for protecting your privacy, please refer to Instagram's privacy policy: https://help.instagram.com/155833707900388/

If you do not want Instagram to directly assign the data collected via our website to your Instagram account, you must log out of Instagram before visiting our website. You can also prevent the loading of Instagram plugins with add-ons for your browser, e.g. with the script blocker "NoScript" (http://noscript.net/), see incidentally under point VI.3.

3.4. Xing

Functions of the service "Xing", which is operated by XING AG, Gänsemarkt 43, 20354 Hamburg, are integrated on our pages. When you activate and use the plugin, your browser establishes a direct connection with the servers of Xing. The content of the plugin is transmitted by Xing directly to your browser and integrated by it into the website. By activating the plugins, Xing receives the information that you have accessed the corresponding page of our website. If you are logged in to Xing, Xing can assign the visit to your Xing account. For the purpose and scope of the data collection and the further processing and use of the data by Xing, as well as your rights in this regard and setting options for protecting your privacy, please refer to the privacy notices of Xing.

3.5. YouTube

On our websites, we use the provider YouTube to integrate videos. YouTube is operated by YouTube LLC with headquarters at 901 Cherry Avenue, San Bruno, CA 94066, USA. YouTube is represented by Google Inc. with headquarters at 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. On some pages we also use a YouTube plugin. If you call up a page provided with such a plugin, a connection to the YouTube servers is automatically established and the plugin is displayed. The YouTube server is thereby informed which of our Internet pages you have visited. If you are a YouTube member and logged into YouTube at the same time as visiting our site, YouTube can assign this information to your personal user account. When using the plugin, such as clicking on the start button of a video, this information is also assigned to your user account.

If you do not want such an assignment, you can prevent it by logging out or logging off from your YouTube user account as well as other user accounts of the companies YouTube LLC and/or Google Inc. before using our pages; alternatively, you can delete the corresponding cookies of these companies (see in detail section VI.3). Further information on data processing and notes on data protection by YouTube (Google) can be found at www.google.de/intl/de/policies/privacy/.

3.6. Google AdSense

Our website uses Google AdSense, a service for embedding advertisements of Google Inc. ("Google"). For this service for embedding advertisements, Google AdSense uses so-called "cookies" (see section VI). In addition, Google AdSense also uses web beacons (invisible graphics). Based on the web beacons, information such as visitor traffic on websites can be evaluated. Cookies and web beacons are used to generate information about the use of our website, including your IP address. The delivery of advertising formats is then transmitted to a Google server in the USA and stored there, as with Google Analytics (see section VII.2).

The stored information may be passed on by Google to their contractual partners. The information collected by Google about your IP address will not be merged with other data stored by you.

If you do not want a collection via Google AdSense (using cookies and web beacons), you can prevent this by an appropriate setting of your browser s

oftware (see also point VI.3). By agreeing to the use of cookies via our cookie banner, you consent to the processing of data about you by Google in the manner and for the purposes set out above.</p>

IX. Contact form and e-mail contact

Our website contains a contact form which the user can use to contact us electronically. If the user makes use of this option, the data entered in the input mask is transmitted to us and stored. These data are:

  • Name*
  • E-mail address*
  • Text of the message*

Mandatory information required for the purpose of contacting you is indicated by an asterisk as a mandatory field (also in the input mask).

At the time of sending the message, the following data are also processed and stored:

  • The IP address of the user
  • The date and time of sending

Alternatively, it is possible to contact us via the e-mail address provided on our website. In this case, the personal data of the user transmitted with the e-mail will be stored. In no case will the data be passed on to third parties, unless we have to resort to third parties to process the request.

1. Purpose and legal basis

The data will be processed exclusively for the purpose of processing the respective request or the respective user request. The other data collected during the sending process serve to prevent misuse of the contact form and to ensure the security of our information technology systems.

If the data processing is carried out for the purpose of fulfilling a customer order or a customer request, the legal basis for the processing of the data is Art. 6 (1) lit. b DSGVO, regardless of whether a contact is made via the contact form or by e-mail. If the user has given his consent, Art. 6 (1) lit. a DSGVO is the legal basis for the processing. The legal basis for the collection of additional data during the sending process is Art. 6 para. 1 f. DSGVO; the legitimate interest here lies in the prevention of misuse and ensuring system security (cf. point V.1).

2. Data deletion and storage period

The data are generally deleted as soon as they are no longer required to achieve the purpose for which they were collected. For the personal data from the input mask of the contact form and those sent by e-mail, this is the case when the respective communication with the user has ended and/or the user's request has been conclusively answered. The communication is terminated or a final answer is given if it can be inferred from the circumstances that the matter in question has been conclusively clarified. Instead of a deletion, a storage with blocking takes place, as far as a further storage of the data is necessary for the reasons mentioned in number III.5. is necessary.

The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.

3. Possibility of objection and removal

The user has the possibility at any time to cancel the communication with us and/or to withdraw his request and to object to a corresponding use of his data. In such a case, the communication cannot be continued. All personal data stored in the course of contacting us will be deleted in this case, subject to further storage of the data for the reasons stated in section III.7.

X. Definitions

The definitions and terms are governed by Regulation (EU) 679/2016 on the protection of individuals with regard to the processing of personal data, on the free movement of such data and repealing Directive 95/46/EC (hereinafter "Primary Data Protection Regulation" or "DSGVO"). In particular, the definitions of Art. 4 and Art. 9 DSGVO apply. In the context of this data protection declaration, the following terms defined in Art. 4 DSGVO may be relevant:

  1. "personal data" means any information relating to an identified or identifiable natural person (hereinafter "data subject"); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person;
  2. "Personal Data" means any information relating to an identified or identifiable natural person (hereinafter "data subject").strong>processing" means any operation or set of operations which is performed upon personal data, whether or not by automatic means, such as collection, recording, organisation, filing, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction;
  3. "Restriction of processing" the marking of stored personal data with the aim of limiting or block;
  4. "Profiling" any automated processing of personal data consisting in using such personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects relating to that natural person's performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or change of location;
  5. "Pseudonymisation" means the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without recourse to additional information, provided that such additional information is kept separately and is subject to technical and organisational measures which ensure that the personal data are not attributed to an identified or identifiable natural person;
  6. "controller" means the natural or legal person, public authority, agency or other body which alone or jointly with others determines the purposes and means of the processing of personal data; where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its designation may be provided for under Union or Member State law;
  7. "Processor" means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller;
  8. "Recipient" means a natural or legal person, public authority, agency or other body to whom personal data are disclosed, whether or not a third party. However, public authorities which may receive personal data in the framework of a specific investigation mandate under Union or Member State law shall not be considered as recipients; the processing of such data by the said authorities shall be carried out in accordance with the applicable data protection rules, in accordance with the purposes of the processing;
  9. "Third party" means a natural person, public authority, agency or other body to whom personal data are disclosed, whether or not it is a third party.li>"Third Party" means any natural or legal person, public authority, agency or other body, other than the data subject, the controller, the processor and the persons who, under the direct responsibility of the controller or the processor, are authorised to process the personal data;
  10. "consent" of the data subject means any freely given specific, informed and unambiguous indication of his or her wishes in the form of a statement or other unambiguous affirmative act by which the data subject signifies his or her agreement to personal data relating to him or her being processed;

XI. Data subject rights

Under the GDPR, users are entitled in particular to the following data subject rights:

1. Right of access (Art. 15 DSGVO)

You have the right to request information about whether or not we are processing personal data relating to you. If personal data relating to them is processed by our company, you have the right to be informed about

  • the purposes of the processing;
  • the categories of personal data (type of data) being processed;
  • the recipients or categories of recipients to whom their data has been or will be disclosed; this applies in particular if data have been disclosed or are to be disclosed to recipients in third countries outside the scope of the GDPR;
  • the planned storage period, if possible; if it is not possible to specify the storage period, the criteria for determining the storage period (e. g. legal retention periods) must be specified in any case.
  • your right to rectification and deletion of the data concerning them, including the right to restriction of processing and / or the possibility to object (see also the following paragraphs);
  • the existence of a right of appeal to a supervisory authority;
  • the origin of the data, if personal data were not collected directly from you.

You are also entitled to information as to whether your personal data are the subject of automated decisions within the meaning of Article 22 of the GDPR and, if this is the case, which decision-making criteria underlie such an automated decision (logic) or what effects and scope the automated decision may have for you.

If personal data is transferred to a third country outside the scope of the GDPR, you have the right to be informed whether and, if so, on the basis of which guarantees an adequate level of protection i..S.d. Art. 45, 46 DSGVO is ensured at the data recipient in the third country.

You have the right to request a copy of your personal data. We generally provide copies of data in electronic form, unless you have indicated otherwise. The first copy is free of charge, and a reasonable fee may be charged for further copies. The provision is subject to the rights and freedoms of other persons who may be affected by the transmission of the data copy.

2. Right of rectification (Art. 16 DSGVO)

You have the right to demand that we correct your data if it should be incorrect, inaccurate and/or incomplete; the right to rectification includes the right to completion through supplementary explanations or notifications. Correction and/or completion must take place without delay - i.e. without undue delay.

3. Right to erasure (Art. 17 DSGVO)

You have the right to request that we delete your personal data, insofar as

  • the personal data are no longer necessary for the purposes for which they were collected and processed;
  • the data processing is based on consent given by you and you have revoked the consent, unless there is another legal basis for the data processing;
  • you object to data processing pursuant to. Art. 21 DSGVO and there are no overriding legitimate grounds for further processing,
  • you object to data processing for the purpose of direct marketing pursuant to Art. 21 para. 2 DSGVO;
  • your personal data have been processed unlawfully;
  • it is data of a child collected in relation to information society services pursuant to Art. 8 (1) DSGVO.

A right to erasure of personal data does not exist insofar as

  • .the right to freedom of expression and information precludes the erasure request;
  • the processing of personal data (i) for compliance with a legal obligation (eg.e.g. legal retention obligations), (ii) is necessary for the performance of public tasks and interests under Union law and/or Member State law (this also includes public health interests) or (iii) for archiving and/or research purposes;
  • the processing of personal data is necessary for the assertion, exercise or defence of legal claims.

The deletion must take place immediately - i.e. without culpable hesitation. If personal data have been made public by us (e.g. on the Internet), we shall ensure, as far as technically possible and reasonable, that third party data processors are also informed of the erasure request, including the erasure of links, copies and/or replications.

4. Right to restriction of processing (Art. 18 GDPR)

You have the right to have the processing of your personal data restricted in the following cases:

  • If you have disputed the accuracy of your personal data, you may request that your data not be used for other purposes for the duration of the accuracy check and be restricted to that extent.
  • In the event of unlawful data processing, instead of data deletion pursuant to Art. 17 (1) lit. d DSGVO, you can demand the restriction of data use pursuant to Art. 18 DSGVO;
  • If you need your personal data for the assertion, exercise or defense of legal claims, but your personal data are otherwise no longer needed, you can require us to restrict processing to the aforementioned law enforcement purposes;
  • Have you objected to data processing under Art. 21 (1) DSGVO and it is not yet clear whether our interests in processing outweigh their interests, they may request that their data for the duration of the review for other purposes are not used and insofar restricted.

Personal data whose processing has been restricted at their request may - subject to retention - only be processed (i) with their consent, (ii) for the assertion, exercise or defence of legal claims, (iii) for the protection of the rights of other natural or legal persons, or (iv) for reasons of important public interest. Should a processing restriction be lifted, they will be informed of this in advance.

5. Right to data portability (Art. 20 DSGVO)

You have the right - subject to the following provisions - to request the surrender of the data concerning you in a standard electronic, machine-readable data format. The right to data transfer includes the right to transfer the data to another data controller; upon request, we will therefore - as far as technically possible - transfer data directly to a data controller designated by you or yet to be designated. The right to data transmission only exists for data provided by you and requires that the processing is based on consent or for the performance of a contract and is carried out with the aid of automated processes. The right to data transfer according to Art. 20 DSGVO does not affect the right to data deletion according to Art. 17 DSGVO. The data transfer is subject to the rights and freedoms of other persons whose rights may be affected by the data transfer.

6. Right to object (Art. 21 DSGVO)

In case of processing of personal data for the performance of tasks in the public interest (Art. 6 (1) lit e DSGVO) or for the performance of legitimate interests (Art. 6 (1) lit f DSGVO), you may object to the processing of personal data concerning you at any time with effect for the future. In the event of the objection, we shall refrain from any further processing of their data for the aforementioned purposes, unless,

  • there are compelling legitimate grounds for processing which override their interests, rights and freedoms, or
  • processing is necessary for the establishment, exercise or defence of legal claims.

You may object to the use of your data for direct marketing purposes at any time with effect for the future; this also applies to profiling, insofar as it is related to direct marketing. In the event of objection, we shall refrain from any further processing of your data for the purpose of direct advertising.

7. Prohibition of automated decisions / profiling (Art. 22 DSGVO

Decisions that have legal consequences for you or significantly affect you must not be based solely on automated processing of personal data - including profiling. This does not apply insofar as the automated decision

  • is necessary for the conclusion or performance of a contract with you,
  • is permitted by Union or Member State legislation, provided that such legislation contains adequate measures to safeguard the rights and freedoms and legitimate interests of your person, or
  • with your explicit consent.

Decisions based solely on automated processing of special categories of personal data are in principle inadmissible, unless Art. 22(4) in conjunction with Art. 9(2)(a) or (g) of the GDPR applies and appropriate measures have been taken to protect the rights and freedoms and legitimate interests of their person.

8. Legal protection options / right to complain to a supervisory authority

In the event of complaints, you can contact the competent supervisory authority of the Union or the member states at any time. For our company, the supervisory authority mentioned in point II is responsible.

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