Conscious shopping has moved after numerous food scandals, public discussions or also documentaries such as "Taste the Waste" ever more in the consciousness of the people. It is still true for too many people that it is best to buy as much as possible for as little money as possible. And this is only possible if one accepts certain restrictions in quality and prefers not to ask where the products come from. But instead of saving on quality, customers should be more conscious of buying only what they really need. In view of the fact that millions of euros worth of food are simply thrown away every year, it should be clear that more conscious shopping can save money. And this saved money can then in turn be invested in better food.
Whoever believes that it is actually only possible in the country to get hold of food where you can also see and check exactly where it comes from is, however, seriously mistaken. This is now proven by Konstantin Kalveram and Michael Rühl, who have already published a helpful companion for the Frankfurt region with their apple wine guide (for more information on this book, see HERE), in their new book "Potatoes, Fish & Feathered Livestock". Here the authors present just such places in and around Frankfurt where tradition, craftsmanship and high quality still play a major role. Organic market gardens; cheese dairies, organic bakers, meat directly from the breeder, honey from the city apiary or spicy from the Old Spice Office of Ingo Holland, the authors have collected on just under 150 pages 41 selected shopping opportunities. The first twenty-three businesses are presented with informative accompanying texts and appealing pictures, always beginning with a list of the most important information such as address, Internet presence, opening hours or information on which markets one can find the individual producers. For the remaining tips, the book is limited to just this initial information and brief details about the respective offer.
This special shopping guide, which can always be carried along thanks to its handy format, is an enjoyably written book that takes away any desire to go to the nearest discount market and instead whets your appetite for regional products and high-quality delicacies. So if you're ever in the mood for "potatoes, fish ampersand feathered fowl" or any other tasty treat, be sure to take a look at this little book so you can enjoy your meal completely worry-free, too. And the inner pig dog, which keeps you from going to the market or even directly to the producer, will be put in its place by reading this book. Let it taste!
