Frankfurt has a new Kia showroom. Since last week, you can find the location at Hanauer Landstraße 119a, in the middle of Frankfurt's mobility corridor. Emil Frey Hessengarage is thus expanding its range of services and clearly focusing on electric mobility at the new location.
Two days, two target groups, one joint launch
The opening kicked off on Thursday evening as a trade event. Trade visitors, the press and representatives of the Emil Frey Group and Kia Germany were invited. Thomas Wächter, Managing Director of Emil Frey Hessengarage, welcomed the guests personally, including Thomas Djuren, Managing Director of Kia Deutschland GmbH. The focus was on the new concept, the location itself and the expansion plan for the coming months. The evening was also accompanied by appropriate musical entertainment. Singer Charles Shaw, the voice behind Milli Vanilli, set the mood. Newcomer Veronika Donchenko brought a fresh touch to the stage. Violinist Isonilstrings provided the highlight with her performance and ensured a rounded finale. On Saturday, the grand opening ceremony for the public followed. Visitors were able to experience the showroom, view models and speak directly with the team. The first 40 guests received goodie bags. There was also pizza for everyone, drinks and snacks. One highlight was the competition to win a test drive weekend in the new Kia EV5.
First Kia location for Emil Frey Germany, tenth brand for Hessengarage
The new showroom marks a milestone for Emil Frey Germany. It is the company's first Kia location in Germany. For Emil Frey Hessengarage, it is already the tenth brand in its portfolio. The location not only strengthens the company's presence in Frankfurt, but also expands its selection in the growing segment of electrified mobility.
Focus on electric mobility with Kia's EV portfolio
Thomas Wächter sees the new opening as the next step towards electric mobility. He is relying on Kia's EV portfolio to achieve this. You can get a first-hand impression of the current E model range on site. You can ask questions, compare models and talk to the team about equipment, charging options and test drives. Come by, take a look and become part of the team. Take a look at the current E model range on site and get to know the team that is currently expanding the location. Are you looking for a new job in the automotive industry, sales or service and want to play an active role in shaping electric mobility in Frankfurt? Then come by, talk to us directly and find out about vacancies at the new Kia location.
